Creative Writing. Content Management. Sub-Editing. Social Media Management. Copywriting. Content Strategy. Storytelling.

Creative Writing. Content Management. Sub-Editing. Social Media Management. Copywriting. Content Strategy. Storytelling.

Rachel Bassett

An experienced content editor, creative strategist and copywriter with a first-class honors degree in Fashion Journalism.

Possessing over twelve years of editorial, digital and e-commerce experience, I have contributed to a number of fashion and lifestyle brands including Bloomingdale’s Middle East, Harvey Nichols, Namshi, Grazia Middle East, Emirates Woman, Instyle.co.uk, Wear That, The Daily Express and Woman Magazine.

Whether writing a feature, press release, content strategy or customer journey narrative, l always find a way to engage an audience through my love of language. Every company has a story to tell. I can help you to tell it well.

EXPERIENCE

“From establishing Bloomingdale’s tone of voice online, to communicating major retail campaigns on regional billboards, the impact of Rachel’s creative writing for Bloomingdale’s Middle East was compelling from every customer touch point.”

- Aisha Zaman, Bloomingdale’s Middle East